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Diamond Foods is Making a Huge Splash at the Super Bowl

Posted in 2010Previews Diamond Foods Makes Super Bowl History Featuring Two Brands in One Advertisement SAN FRANCISCO, Jan 21, 2010 (BUSINESS WIRE) — Diamond Foods, Inc. (NASDAQ:DMND), announced today...

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HomeAway Prepares to Launch National Integrated Marketing Campaign Based on...

Posted in 2010 AUSTIN, Texas, /PRNewswire/ — As it marks its fifth anniversary, HomeAway, Inc. – the world’s leading online vacation rental marketplace – today announced the details of its first...

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Volkswagen To Spotlight “Punch Dub” Game In Super Bowl Ad, Online Campaign...

Posted in 2010Previews Volkswagen Introduces Classic “Punch Buggy” Game with Modern Day Twist; Super Bowl Ad Features Cameo from Actor and Comedian Tracy Morgan   HERNDON, VA – Volkswagen of America,...

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Super Bowl Ads: Worth the Big Bucks

Posted in 2010Ad SalesReleased:1/29/2010 10:15 AM EST Source: Wake Forest University Newswise — With an average price tag of nearly $3 million for every 30-second ad, Super Bowl ads are a tougher sell...

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Papa John’s Readies for Super Bowl Spotlight

Posted in 2010January 28, 2010 11:08 AM Eastern Time Papa John’s to Integrate Newest “Papa’s in the House” Deliveries into Super Bowl XLIV Telecast Pizza company’s first-time NFL sponsorship to include...

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Exclusive First Looks of “ALICE IN WONDERLAND” Culminates with Super Bowl...

Posted in 2010Previews January 26, 2010 12:01 AM Eastern Time ABC, ESPN and ABC FAMILY Viewers Are Headed Down the Rabbit Hole: Exclusive First Looks of “ALICE IN WONDERLAND” to Hit Three Networks...

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Clydesdales May Suit up for Super Bowl After All

Posted in 2010PreviewsA-B Claims Fresh Edit of Rejected DDB Spot Led to Iconic Mascot’s Return to Ad Lineup By Jeremy Mullman Reports of the Clydesdale’s demise may have been premature. Vote on the Bud...

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Sands Research Announces Results of Neuromarketing Study Ranking...

Posted in 2010 For Immediate Release sands research annouces results of neuromarketing study ranking effectiveness of 2010 super bowl commercials   This Year’s Most Engaging Include Volkswagen and...

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 Sands Research, Inc. – Pioneers in Neuromarketing

Posted in 2010 via sandsresearch.com The post  Sands Research, Inc. – Pioneers in Neuromarketing appeared first on Superbowl-ads.com Article Archive.

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Most Super Bowl Ads Don’t Go Viral

Posted in 2010 Most Super Bowl Ads Don’t Go Viral Two Weeks After the Game, the Ads Drop Off the List, Replaced By Real Viral Campaigns by Michael Learmonth Published: February 25, 2010 NEW YORK...

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CBS gives free air time after Super Bowl snafu

Posted in 2010 March 03, 2010 3:25 PM Pantsless hullabaloo in Super Bowl leads to Dockers getting three spots in NCAA tourney. By Brian Steinberg, AdAge.com Talk about getting caught with your pants...

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GM Planning Super Bowl Ad

Posted in 2011Ad Salesby Year GM Planning Super Bowl Ad By Jamie Page Deaton Posted: Aug 09, 2010 10:10 a.m. Sure, we just had the first pre-season NFL game yesterday, but as any coach will tell you,...

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E-Trade, Preparing For Super Bowl, Seeks Fresh ‘Baby’ Concepts

Posted in 2011Ad SalesE-Trade Financial Corp. will advertise in the Super Bowl again early next year. The spot will certainly feature a talking baby. The idea for its commercial, however, may not be...

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The Future Of Marketing: Ads Get Physical, Digital

Posted in 2011Read More at: NPR The upcoming Super Bowl is likely to draw as much attention for its commercials as it will for the game. But what used to be the biggest advertising moment of the year...

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Ten Marketing Rules From Super Bowl Ads

Posted in News ArticlesTo the average business owner, Super Bowl commercials often appear to be frivolous, expensive diversions from responsible, straightforward advertising. But Super Bowl campaigns...

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Bad Decisions And No Results: What You Can Learn From Super Bowl Advertisers’...

Posted in 2013News ArticlesReviewsThe next Super Bowl only two weeks away. Already, Pepsi is running a promo asking people to take pictures of themselves and submit them for possible display during the...

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